The terms On Trade and Off Trade describe the different channels of product sales and consumption. These channels present significant differences in terms of purchasing behavior, […]
Additives in tequila Additives in tequila are used to enhance flavor, aroma, and color. They are employed in its production and represent a tool for producers, […]
Tequila labels are one of the most important visual parts of the brand. Since it reflects its essence and makes it different from the competition. The […]
The distilled beverage industry is undergoing a notable transformation driven by changes in consumer habits. Nowadays people seek to take better care of their health, their […]