Blog
November 20, 2024
Currently, the tequila industry in Mexico is facing a significant crisis: the overproduction of agave. This issue has been driven by various factors that have negatively […]
October 2, 2024
The term “premium and super premium tequila” denotes a category of tequilas made with high-quality ingredients and traditional production methods, leading to a distinguished and refined […]
August 26, 2024
Agave liquor, like tequila, originates from the agave plant. However, unlike tequila, this beverage has a significantly lower alcohol content. This lower alcohol level is due […]
July 29, 2024
In Mexico, there are two important regions in the State of Jalisco: The Valley and the Highlands, which are at the center of the tequila movement. […]
June 21, 2024
A commercial plan is a set of actions and strategies designed with the goal of increasing a company’s sales, revenue, and market share. This plan constitutes […]
May 21, 2024
The terms On Trade and Off Trade describe the different channels of product sales and consumption. These channels present significant differences in terms of purchasing behavior, […]
March 5, 2024
Additives in tequila Additives in tequila are used to enhance flavor, aroma, and color. They are employed in its production and represent a tool for producers, […]
February 26, 2024
Tequila labels are one of the most important visual parts of the brand. Since it reflects its essence and makes it different from the competition. The […]
February 19, 2024
In this blog, we will embark on a journey through the categories and classes of tequila regulated by the OFFICIAL MEXICAN STANDARD NOM-006-SCFI-2012, ALCOHOLIC BEVERAGES-TEQUILA- SPECIFICATIONS. […]
