Agave liquor, like tequila, originates from the agave plant. However, unlike tequila, this beverage has a significantly lower alcohol content. This lower alcohol level is due […]
A commercial plan is a set of actions and strategies designed with the goal of increasing a company’s sales, revenue, and market share. This plan constitutes […]
The terms On Trade and Off Trade describe the different channels of product sales and consumption. These channels present significant differences in terms of purchasing behavior, […]
Additives in tequila Additives in tequila are used to enhance flavor, aroma, and color. They are employed in its production and represent a tool for producers, […]
Tequila labels are one of the most important visual parts of the brand. Since it reflects its essence and makes it different from the competition. The […]
In this blog, we will embark on a journey through the categories and classes of tequila regulated by the OFFICIAL MEXICAN STANDARD NOM-006-SCFI-2012, ALCOHOLIC BEVERAGES-TEQUILA- SPECIFICATIONS. […]
The distilled beverage industry is undergoing a notable transformation driven by changes in consumer habits. Nowadays people seek to take better care of their health, their […]
Exportation is the operation through which goods of national origin are legally sent abroad, regulated by fiscal and customs laws, for use, production, or consumption in […]